Details
From cultivation challenges to consumer demands, this webinar explores what truly defines high-quality genetics in cannabis—and how growers can make informed decisions based on both scientific data and market expectations. Discover how environmental influences, pest resistance, and lineage impact plant development, and how those choices ultimately affect everything from terpene profiles to trichome density. Whether you’re selecting strains for large-scale commercial production or aiming to elevate your brand’s consumer experience, this session offers the insights you need to succeed in a competitive market.
What You’ll Learn:
- Know What to Grow: Learn how to evaluate genetics for cultivation success by analyzing development traits, environmental compatibility, and resistance to pathogens—not just strain popularity.
- Grow for the End Game: Understand how cannabinoid and terpene chemistry, along with aesthetic and sensory factors like aroma, flavor, and bud structure, influence consumer appeal and satisfaction.
- Data-Driven Decisions: Get expert insights on how to balance hype vs. lineage, public vs. licensed genetics, and environmental variables like grow media and climate control to ensure genetic performance translates to market-ready success.
- Lighting the Way: Explore how LED lighting strategies can influence plant expression, from color and trichome density to overall cannabinoid and terpene production—and why matching the right light spectrum to the right genetics matters more than ever.
Why Attend?
Whether you’re a commercial cannabis cultivator, facility manager, or grower looking to optimize quality yields, this webinar will provide data-backed insights to help you make informed decisions.
https://events.teams.microsoft.com/event/4fe4f619-3b63-4ee5-8f07-53945ec69227@75b2f54b-feff-400d-8e0b-67102edb9a23
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